Training Read time: 15 minutes

What is competency-based training? A detailed overview

Image of Fredrik Selander
Fredrik Selander
Published: Jun 19, 2024
Updated: Aug 13, 2024

 

What is competency-based training? A detailed overview

Traditional training approaches often fall short, focusing on theoretical knowledge rather than practical skills. This mismatch leaves many employees underprepared for real-world tasks, leading to organisational inefficiencies and frustrations. As industries become more dynamic and competitive, the need for a more tailored and results-driven training method is evident. Enter competency-based training (CBT). Unlike conventional methods, CBT focuses on developing specific skills and competencies required for job performance.

This comprehensive guide will delve into the fundamentals of competency-based training. We’ll define it, explore the benefits, and provide real-world examples. Additionally, we will discuss the best practices for implementing this action-focused training methodology within your L&D program and how to overcome some common challenges that you may come across while doing so. Read on to uncover how competency-based training can revolutionise your approach to employee development, enhance your workforce's practical skills, and ultimately drive your organisation's success.

 

What is competency-based training (CBT)?

Wondering about competency-based training meaning in the context of employee development? We offer an insightful explanation below and journey through its history.

Competency-based training (CBT) is an approach to education and training that prioritises acquiring and demonstrating specific skills and competencies needed for effective job performance.

Unlike traditional training methods, which often emphasise theoretical knowledge, CBT focuses on practical, measurable outcomes. This method ensures learners can apply what they have learned directly to their work, leading to greater proficiency and confidence in their roles.

CBT is structured around clear, defined competencies that learners must master. These competencies are tailored to the needs of the organisation and the specific roles within it, ensuring that the training is relevant and impactful. Assessment in CBT is based on demonstrating these competencies, often through practical tasks, projects, or performance assessments, rather than written exams or abstract theory. This approach is frequently discussed at workforce development conferences as a best practice.

 

A brief history of competency-based training

The roots of competency-based training can be traced back to the 1960s and 1970s, when the concept of "competency" gained traction in educational and training circles. Initially, it was adopted in vocational education and training programs to better align educational outcomes with the skills employers require. The goal was to bridge the gap between education and employment by ensuring that graduates were job-ready upon completing their studies. This historical context helps us understand why many sectors strive to implement competency-based training today.

The approach was refined and expanded in the following decades, influencing various sectors, including healthcare, manufacturing, and corporate training. The emphasis on tailored skill development and measurable outcomes made CBT attractive for organisations seeking to enhance workforce performance and adaptability. Today, CBT is widely recognised and implemented across diverse industries, reflecting its enduring relevance and effectiveness. Learning from these developments can help organisations understand how to coach employees in a structured and impactful way.

 

6 benefits of competency-based training techniques over traditional methods

To better understand and appreciate the significance of competency-based training, let's examine some of the many advantages it offers compared to traditional training methods.

 

1. Enhanced skill mastery

Traditional training methods often provide a broad overview of topics without ensuring mastery of specific skills. This can leave employees underprepared for the practical demands of their roles. Competency-based training addresses this by focusing on developing essential, job-specific skills. Employees gain higher proficiency and confidence, which reduces errors and increases productivity.

 

2. Personalised learning paths

Standardised training programs require all learners to progress at the same pace, which can be frustrating for quick learners and those needing more time. Competency-based training allows employees to learn at their own pace, ensuring thorough understanding and mastery of each competency before moving on. This personalised approach enhances retention and practical application of skills. Employees appreciate this flexibility, which increases their job satisfaction.

 

3. Improved job performance

Employees trained through traditional methods may struggle to apply theoretical knowledge to real-world tasks, leading to inefficiencies. Competency-based training focuses on practical, job-specific skills, ensuring employees can directly apply their learning to daily tasks. For instance, incorporating workplace communication training through CBT can lead to better teamwork and fewer misunderstandings, directly improving job performance.

 

4. Increased employee engagement and motivation

Training programs that are not aligned with job requirements can lead to disengagement and a lack of motivation among employees. Competency-based training, on the other hand, boosts employee engagement and motivation by focusing on relevant competencies and providing clear progress markers. Employees see the direct impact of their training on job performance, fostering a sense of accomplishment and career growth.

 

5. Better organisational alignment

Misalignment between employee skills and organisational needs can hinder overall performance and growth. Competency-based training ensures that employee development aligns closely with organisational goals. This strategic alignment enhances overall effectiveness, as employees have the exact skills needed to drive business success.

 

6. Increased cost-effectiveness

Traditional training sessions often include unnecessary content, wasting time and resources. Conversely, a competency-based training program reduces training time and costs by focusing on essential skills and competencies. Employees spend less time away from their jobs, and the organisation benefits from a more efficient allocation of training resources.

 

Some notable real-world competency-based training examples

Exploring real-world applications of various types of competency-based training models can provide valuable insights and inspiration for effectively implementing these in your organisation. Below are some notable examples of how various companies have successfully applied and reaped the advantages of competency-based training in various domains to enhance their workforce’s skills and performance.

 

Toyota’s Gemba

Toyota’s Gemba program is a core component of its continuous improvement philosophy. The term "Gemba" means "the real place" in Japanese, referring to the factory floor where actual work is done. In this program, managers and leaders regularly visit the Gemba to observe processes firsthand, engage with workers, and identify inefficiencies or areas for improvement. This hands-on approach allows leaders to gather direct insights from employees, fostering a culture of transparency and collaboration. The Gemba program has significantly enhanced productivity, quality, and employee engagement at Toyota by ensuring that improvements are driven by real-world observations and frontline feedback. Through this method, Toyota maintains high standards of operational excellence and continuously adapts to evolving challenges in the manufacturing environment. Optimising how to upskill employees through direct engagement is a key aspect of the Gemba program.

 

The Deloitte Greenhouse Experience Program

Deloitte’s Greenhouse program is an immersive competency-based training initiative designed to enhance leadership and innovation skills. The program provides a dynamic environment where participants engage in collaborative workshops, simulations, and experiential learning activities tailored to address complex business challenges. These sessions encourage leaders to think strategically, solve problems creatively, and communicate effectively. The Greenhouse program uses advanced facilitation techniques and innovative tools to create a space that fosters open dialogue and breakthrough thinking.

 

McDonald's Hamburger University

McDonald’s Hamburger University is a global training centre that develops restaurant managers and corporate leaders. The curriculum includes management skills, customer service excellence, and restaurant operations, delivered through a blend of classroom instruction and hands-on training. This competency-based learning model ensures that McDonald’s employees consistently deliver high-quality service and effectively manage restaurant operations, contributing to the company's success.

 

Amazon Career Choice

Amazon’s Career Choice Program is an educational benefit designed to empower employees to learn new skills for career success. This initiative aims to remove barriers to higher education by offering various educational and skills training opportunities tailored to meet individual learners at different stages of their educational journey. The program covers foundational skills such as English language proficiency and GED preparation, pathways to in-demand jobs in fields like healthcare, transportation, and technology, and opportunities for college education, including associate’s and bachelor’s degrees and academic certificates. By investing in employee education, Amazon helps its workforce gain valuable skills, enhances job mobility, and contributes to long-term career growth.

 

Unilever’s Future Leaders Program

Unilever’s Future Leaders Program is a global initiative designed to develop high-potential talent through competency-based training in areas such as marketing, finance, supply chain, and human resources. The program includes rotations across different business units, mentorship, and structured learning modules to build leadership capabilities.

 

Marriott International’s Voyage Program

Marriott International’s Voyage Program is a global leadership development initiative that uses competency-based training to prepare recent graduates for managerial roles in the hospitality industry. The program includes on-the-job training, virtual modules, and mentoring to develop skills in areas such as operations, sales, and guest services. This comprehensive training approach helps Marriott build a pipeline of future leaders who can uphold the company’s high standards of service excellence.

 

Adobe’s Kickbox Innovation Program

Adobe’s Kickbox Innovation Program, launched in early 2013 by VP of Creativity Mark Randall, empowered employees to generate, prototype, and test new ideas. The program provided a competency-based training kit with resources, mentorship, and a structured framework for innovation. Participants received a "kickbox" containing a prepaid credit card, instructions, and tools to guide them through the innovation process, emphasising creativity, problem-solving, and project management.

In 2015, Adobe open-sourced the Kickbox program, allowing thousands of companies, educational institutions, governmental agencies, and non-profits to adopt it. The widespread adoption demonstrated its effectiveness in fostering a culture of innovation and continuous improvement within Adobe and globally.

 

Practical tips for adding competency-based training initiatives to your L&D program

Now that we have introduced some real-world examples of competency-based training programs let's help you take actionable steps to incorporate CBT into your current L&D program. Here are some practical tips that address common challenges experienced during such implementations.

 

1. Define clear competencies and learning outcomes

A significant challenge is the lack of clarity or consensus on essential competencies, leading to ineffective training programs that do not align with organisational goals.

Begin by identifying the specific skills and competencies crucial for your organisation. Collaborate with department heads and key stakeholders to define clear learning outcomes for each role. Conduct a thorough needs assessment and engage in open dialogue to ensure that competencies are well-defined and aligned with business objectives. Regularly review and update these competencies to reflect industry or organisational strategy changes.

 

2. Develop personalised learning paths

Managing and tracking personalised learning paths for many employees can be complex and time-consuming.

Create individualised learning paths that cater to each employee's unique needs and career aspirations. Utilise a learning management system (LMS) with robust tracking and analytics capabilities to automate personalisation. These systems can provide insights into each employee’s progress, making it easier to manage and adjust learning paths as needed. This ensures that employees remain engaged and that the training is relevant to their roles.

 

3. Incorporate a mix of learning modalities

Employees may struggle to balance multiple learning modalities with their daily work responsibilities, leading to disengagement.

Use a combination of online courses, in-person workshops, hands-on projects, and simulations to create a well-rounded training program. Integrate training into the workflow by offering on-demand learning resources and flexible scheduling options. Encourage a culture of continuous learning where training is seen as part of the job rather than an additional task.

 

4. Establish a feedback and assessment loop

Creating meaningful assessments that accurately measure competencies and provide actionable feedback can be challenging.

Assess employee progress regularly and provide constructive feedback. Develop assessments that are directly tied to the competencies and learning outcomes defined earlier. Use various assessment methods, such as practical exercises, quizzes, peer reviews, and self-assessments, to comprehensively view an employee’s progress.

 

5. Leverage generative AI for more efficient course development workflows with Lingio

Developing high-quality competency-based training (CBT) programs can be resource-intensive and time-consuming for organisations.

Try out Lingio to leverage our AI-powered solutions for creating custom, captivating, and easy-to-digest CBT courses. Lingio’s AI Course Creator turns raw text documents into interactive, gamified courses in seconds. These mobile-based courses are accessible anytime, anywhere, and come with built-in language support and accessibility features. With Lingio, you can streamline the course creation process, ensuring that your CBT programs are engaging, effective, and aligned with your organisational goals.

Success story: Scandic Hotels boosts employee language skills with Lingio

Customer-Story-Scandic

Scandic Hotels, a large European hotel chain company, partnered with Lingio to enhance employee communication skills across its diverse workforce, particularly in professional Swedish. Our AI-powered platform provided tailored language support, significantly improving staff integration and operational efficiency. This collaboration highlights Lingio's capability to deliver impactful, customised CBT solutions.

 

Elevate your training approach with CBT

Traditional training methods often focus on theoretical knowledge, leaving employees underprepared for real-world tasks and causing organisational inefficiencies. Competency-based training (CBT) addresses this issue by emphasising developing specific skills and competencies needed for job performance.

This guide defines and covers competency-based training basics and explores real-world examples of successful applications. We also discuss best practices for integrating CBT into your L&D program, address common challenges, and offer actionable solutions.

To implement these strategies effectively, consider partnering with Lingio for tailored, AI-powered CBT solutions.

Request a demo of Lingio’s AI Course Creator and discover how our platform can help you develop engaging, effective, customised competency-based training courses.

 

FAQs

1. How can I identify the competencies needed for a specific role?

To identify the competencies needed for a specific role, analyse the job requirements and understand the key responsibilities. Consult with managers and current role-holders to gather insights on essential skills and behaviours. Benchmark against industry standards and conduct a detailed job analysis using interviews and observations. Define core competencies, validate them with performance data, and create a structured competency framework. This systematic approach ensures your training and development programs are targeted towards filling your competency gaps.


2. Can competency-based training be applied to all industries?

Yes, competency-based training can be applied to all industries. Its focus on specific skills, knowledge, and behaviours needed for job performance makes it versatile. Whether in healthcare, manufacturing, hospitality, IT, finance, or education, CBT ensures employees develop the necessary competencies to excel in their roles. This adaptable framework meets the unique demands of any sector, enhancing overall effectiveness and performance.

 

3. How do I measure the success of a competency-based training program?

To measure the success of a competency-based training program, evaluate employees' proficiency in specific competencies before and after training. Track job performance improvements, gather employee feedback and monitor retention rates. Additionally, analyse the impact on key business outcomes such as revenue growth and customer satisfaction. These metrics provide a clearer picture of the program's effectiveness and impact on organisational goals.

 

4. What are the disadvantages of competency-based training?

Competency-based training can be resource-intensive to develop and implement, requiring significant time and effort to create effective programs. It may also need continuous updates to stay relevant and consistent assessment standards can be challenging. However, these issues can be mitigated with careful planning, regular reviews, and leveraging technology for efficient program management, making CBT a valuable investment for long-term organisational success.

 

5. What is the difference between a competency and a skill?

A skill is a specific ability or expertise that can be developed through training and practice, such as coding or public speaking. On the other hand, competency encompasses a combination of skills, knowledge, and behaviours required for effective job performance. For example, leadership competency includes skills like communication, decision-making, and the ability to motivate and manage a team. Competencies provide a broader framework for understanding and improving overall job performance.

Image of Fredrik Selander
Fredrik Selander
Fredrik Selander is the Head of Marketing at Lingio, an EdTech company specialising in gamified employee training. With a passion for technology, aviation, and the limitless potential of generative AI, Fredrik brings a creative and innovative perspective to his work. His love for travel fuels his curiosity, making him a dynamic force in the world of digital marketing.

Table of contents

What is competency-based training? A detailed overview

Competency-based training definition: A guiding overview

6 benefits of competency-based training techniques over traditional methods

Some notable real-world competency-based training examples

Practical tips for adding competency-based training initiatives to your L&D program

Closing remarks: Elevate your training approach with CBT

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