Some notable real-world competency-based training examples
Exploring real-world applications of various types of competency-based training models can provide valuable insights and inspiration for effectively implementing these in your organisation. Below are some notable examples of how various companies have successfully applied and reaped the advantages of competency-based training in various domains to enhance their workforce’s skills and performance.
Toyota’s Gemba
Toyota’s Gemba program is a core component of its continuous improvement philosophy. The term "Gemba" means "the real place" in Japanese, referring to the factory floor where actual work is done. In this program, managers and leaders regularly visit the Gemba to observe processes firsthand, engage with workers, and identify inefficiencies or areas for improvement. This hands-on approach allows leaders to gather direct insights from employees, fostering a culture of transparency and collaboration. The Gemba program has significantly enhanced productivity, quality, and employee engagement at Toyota by ensuring that improvements are driven by real-world observations and frontline feedback. Through this method, Toyota maintains high standards of operational excellence and continuously adapts to evolving challenges in the manufacturing environment. Optimising how to upskill employees through direct engagement is a key aspect of the Gemba program.
The Deloitte Greenhouse Experience Program
Deloitte’s Greenhouse program is an immersive competency-based training initiative designed to enhance leadership and innovation skills. The program provides a dynamic environment where participants engage in collaborative workshops, simulations, and experiential learning activities tailored to address complex business challenges. These sessions encourage leaders to think strategically, solve problems creatively, and communicate effectively. The Greenhouse program uses advanced facilitation techniques and innovative tools to create a space that fosters open dialogue and breakthrough thinking.
McDonald's Hamburger University
McDonald’s Hamburger University is a global training centre that develops restaurant managers and corporate leaders. The curriculum includes management skills, customer service excellence, and restaurant operations, delivered through a blend of classroom instruction and hands-on training. This competency-based learning model ensures that McDonald’s employees consistently deliver high-quality service and effectively manage restaurant operations, contributing to the company's success.
Amazon Career Choice
Amazon’s Career Choice Program is an educational benefit designed to empower employees to learn new skills for career success. This initiative aims to remove barriers to higher education by offering various educational and skills training opportunities tailored to meet individual learners at different stages of their educational journey. The program covers foundational skills such as English language proficiency and GED preparation, pathways to in-demand jobs in fields like healthcare, transportation, and technology, and opportunities for college education, including associate’s and bachelor’s degrees and academic certificates. By investing in employee education, Amazon helps its workforce gain valuable skills, enhances job mobility, and contributes to long-term career growth.
Unilever’s Future Leaders Program
Unilever’s Future Leaders Program is a global initiative designed to develop high-potential talent through competency-based training in areas such as marketing, finance, supply chain, and human resources. The program includes rotations across different business units, mentorship, and structured learning modules to build leadership capabilities.
Marriott International’s Voyage Program
Marriott International’s Voyage Program is a global leadership development initiative that uses competency-based training to prepare recent graduates for managerial roles in the hospitality industry. The program includes on-the-job training, virtual modules, and mentoring to develop skills in areas such as operations, sales, and guest services. This comprehensive training approach helps Marriott build a pipeline of future leaders who can uphold the company’s high standards of service excellence.
Adobe’s Kickbox Innovation Program
Adobe’s Kickbox Innovation Program, launched in early 2013 by VP of Creativity Mark Randall, empowered employees to generate, prototype, and test new ideas. The program provided a competency-based training kit with resources, mentorship, and a structured framework for innovation. Participants received a "kickbox" containing a prepaid credit card, instructions, and tools to guide them through the innovation process, emphasising creativity, problem-solving, and project management.
In 2015, Adobe open-sourced the Kickbox program, allowing thousands of companies, educational institutions, governmental agencies, and non-profits to adopt it. The widespread adoption demonstrated its effectiveness in fostering a culture of innovation and continuous improvement within Adobe and globally.